The Fit Guide

Most wig returns happen for two reasons: the cap didn't fit, or nobody explained what wearing one is actually like. Four minutes here will save you both.

Measure your head first

Take a soft tape measure around your head: start at the front hairline, go behind the ear, around the nape, back up behind the other ear, and return to the start. Most adults land between 21 and 23 inches, and almost every wig we carry is built for that average range with an adjustable band at the back.

If you measure under 21 inches, buy a wig grip band to take up the slack. If you measure over 23, look for styles described as large cap.

What the cap types mean

Standard wefted cap. Rows of fibre sewn onto a stretch base. Durable, breathable, the most affordable. Worn over your own hair it's comfortable; worn directly on a bare scalp, the wefting can feel scratchy — see the liner section below.

Lace front. A sheer panel at the hairline with fibre hand-tied into it, so the part looks like scalp. Lets you wear the hair off your face. Fourteen of our styles have one; the rest use a standard wefted cap.

Monofilament and silk top. Hand-tied at the crown for the softest possible contact with the scalp, and the standard recommendation for anyone wearing a wig full-time over bare skin. We don't stock these yet. If that's what you need, we'd rather tell you than sell you the wrong thing.

Braiding hair is a different thing entirely

Three things we sell — the crochet locs and the two braiding hairs — are not wigs, and nothing on this page applies to them. There is no cap and nothing to measure. Your own hair is braided down first, then the hair is installed into it, loc by loc or braid by braid. It takes hours rather than seconds, and unless you already know how, it is usually a salon job.

If what you want is something you can put on in thirty seconds and take off at the door, buy a wig instead.

Wear something underneath

This is the single most useful thing nobody tells first-time buyers. A bamboo or cotton liner under the cap does three jobs: stops the wefting rubbing, absorbs sweat so the wig stays fresh, and stops it sliding. If your scalp is bare or sensitive, treat a liner as essential rather than optional.

Length costs you more than money

Long wigs photograph beautifully and are harder to live in. Thirty inches of fibre is heat on the back of your neck, weight on the crown, and tangling against every collar and seatbelt. Short styles are lighter, cooler, and far less maintenance.

If you're wearing a wig every day rather than for occasions, we'd steer you shorter than you think you want. You can always buy the long one second.

Caring for synthetic fibre

Synthetic hair holds its style permanently — that's the advantage. It also can't be treated like your own hair.

• Wash in cool water only. Hot water relaxes the curl out permanently.
• Wide-tooth comb, from the ends upward. Never brush it wet.
• Air dry on a wig stand, never in a dryer.
• Check the product page before applying any heat. Some of our fibres take up to 200°C; some take none.
• Store it on a stand rather than folded in a drawer.

This shop is for men too

Hair loss doesn't check gender first, and most wig shops stock almost nothing short and unremarkable. Everything on this page — measuring, cap types, liners, washing — applies exactly the same way. If you want something nobody will notice, that's a perfectly good thing to want, and we'll help you find it.

Still not sure?

Email us before you order. We would much rather spend ten minutes helping you pick correctly than process a return — and we'll tell you honestly if what you need isn't something we sell.